Criteo Search Expansion brings your customers back to buy
More than 95% of website visitors leave before making a transaction.
Retargeted customers are 70% more likely to complete a sale.
Retargeting (also known as remarketing) allows you to find your previous website visitors across the internet and display relevant banners to drive them back (retarget) to your website to complete their transaction. Bringing ready-to-buy users back to your website after they left should be a key part of your customer acquisition and conversion strategy. Criteo provides a breakthrough dynamic personalized retargeting solution that combines the ultimate personalization of retargeted banners with a pure pay-per-click (PPC) business model. Learn more about how this targeted advertising works.
The new search expansion
Offering the most sophisticated form of dynamic personalized retargeting.
Criteo has revolutionized retargeting with the most sophisticated form of dynamic personalized retargeting., Over the past decade there has been a slow evolution of retargeting. This third generation of retargeting enables an advertiser to show each lost visitor a unique banner based on his/her very specific past interactions on the advertiser’s website. This new form of retargeting involves on-the-fly, real-time personalized banner creation and has a dramatic impact on campaign performance.